***This course has been retired and is no longer available.***

Professor Dale Kunkel presents compelling research on how marketing is used to reach children as a target audience. The issue, however, is not that children are being targeted by marketing campaigns, but that these marketing campaigns feature unhealthy food choices. Hosted by Dr. Doug Taren.

Learners will gain knowledge about current patterns in the marketing of food to children and the implications of that marketing for obesity.

Learning Objectives:

• Identify the most common type of food products marketed to children.
  
• Be aware of the nutritional content of the most predominant products.
  
• Learn the known effects of televised food advertising on children.
  
• List what concerns, if any, are raised by children’s exposure to televised food advertising.
  
• Consider how effective the food industry has been in improving the nutritional quality of foods marketed to children. 
  

Target Audience:  General Public Health Staff

Tier(s) and Competency Domain(s): Tier I- Analytical/ Assessment Skills, Policy Development/ Program Planning Skills, Communication Skills, Public Health Sciences Skills, Leadership and Systems Thinking Skills; Tier II- Analytical/ Assessment Skills, Policy Development/ Program Planning Skills, Communication Skills, Public Health Sciences Skills, Leadership and Systems Thinking Skills

Duration: ~ 80 minutes

Continuing Education Information: None

Format: Web-based Training, Self-Study

Created/Updated:  2013

Author(s) and Presenter(s): Professor Dale Kunkel and Dr. Doug Taren