Episode 14: Pandemic Response: Communication and Messaging

In this episode, Dr. Stephen Rains and Dr. Laura Gronewold have a conversation about effective communication and messaging strategies during a crisis, the impact of the media narrative on public response and mental health, and the intersection between American values and culture with health messaging.

Learning Objectives:

  • Discuss messaging and methods the popular media has used to influence the actions of the public during pandemic.

  • Discuss the intersection between American values and culture with health messaging

  • Compare approaches the media versus public health professionals take to educate the public about COVID-19

  • Recommend effective communication strategies and messaging guidelines to educate the public while responding to a pandemic.

  • Introduce the AZCOVIDTXT program

Continuing Education Information:  0.5 CECH for CHES

Provider number: 99036

Date released: 5/2020


Skill Level: Beginner
CHES Event ID#: SS99036_PR14
Category 1 Credits: 0.5
Continuing Competency Credits: 0
Advanced Credits: 0
Level 1: No
Level 2: No
Level 3: No
Primary Tier: Tier One
Secondary Tier: Tier Two
Primary Domain: Public Health Sciences Skills
Secondary Domain: Communication Skills