Enrollment options

Introduction to Strategic Planning

This module introduces the fundamentals of strategic planning. Learners will explore key terminology, its purpose and benefits, and practical approaches such as Bryson’s 10-step model and Lynch’s Prescriptive Model. Through the examination of sample strategic plans from public health agencies, participants will identify essential components and develop strategies for creating clear, effective, and actionable plans.

Learning Objectives: 

By the end of this training learners will be able to:

    • Define strategic planning.
    • Explain the benefits of strategic planning.
    • Distinguish between simple, complicated, and complex situations in strategic planning.
    • Describe general approaches for strategic planning.

Format: Self-paced training (work at your own pace, use "save and exit" as needed).

Duration:  ~60-90 minutes

Arranged by: Allison Root, DrPH, RDN, MCHES

Subject Matter Expert: Ernest P. Schloss, PhD

Narration: AI voice technology (WellSaid)

Target Audience: Public Health Professionals including community health workers, doctors, nurses, social workers, dietitians, and health educators.

Published: 2015. Updated 2026.

Disclosures:  The planners, reviewers, and authors have no declared conflicts of interest.


CE Available: 

  • Continuing Education Contact Hours for Certified Health Education Specialists (CHES): This program is designated for Certified Health Education Specialists (CHES®) and/or Master Certified Health Education Specialists (MCHES®) to receive up to 1.5  total Category I continuing education contact hours (1.5 Advanced Credits and 1.5 Continuing Competency Credits). WRPHTC provider number 99036.

 

The WRPHTC is a Designated Multiple Event Provider of Continuing Education Contact Hours (CECH) for Certified Health Education Specialists (CHES) through the National Commission for Health Education Credentialing, Inc.



Language: English
CHES Event ID#: pending
Category 1 Credits: 1.5
Continuing Competency Credits: 1.5
Advanced Credits: 1.5
Level 1: No
Level 2: No
Level 3: No
Primary Tier: Tier Three
Secondary Tier: Tier Two
Primary Domain: Policy Development and Program Planning Skills
Secondary Domain: Leadership and Systems Thinking Skills
CHES Credits Hours: 1.5
Self enrollment (Student)
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